Growing up, Keryn Lanfranchi’s physically challenged mother ran her own reflexology and aromatherapy business in a wheelchair from home. As difficult as life was for her, she was a dedicated, hardworking businesswoman who found the silver lining in every tricky situation. Her mother was a strong-minded individual who overcame significant physical challenges and modelled courageous behaviour and a good work ethic for her. Keryn started working in retail at the tender age of 12, and from the age of 19 knew that she wanted to start a brand and open her own clothing stores. She wrote her goal down and through sheer hard work, dedication, and resilience, achieved her dream.
This talented entrepreneur measures success by her family life, the quality of her relationship with her husband and each of their two children, and the loving home they have created. Keryn pursues her dreams with passion and fervour and is driven to contribute to society in a meaningful way.
Her tips for running a successful business include being adaptable and having the ability to evolve and learn from mistakes.
Some of the wonderful, sage advice and mantras Keryn lives her life by include:
- If you can see it, you can achieve it.
- Never a failure, always a lesson!
- You can find opportunity in every single negative experience you go through.
- Those who make it are the ones who withstand the punches, not the ones avoiding them.
- Abandon the idea that you will forever be the victim of the things that have happened to you. Choose to be a victor. ~ Seth Adam Smith.
This women’s month, she has this lovely message to share: “I believe, as women, we should uplift and empower one another as we all strive to be the best versions of ourselves”.
Fiercely feminine athleisure wear. Housing top local and international brands in-store and online. Treat yourself this women’s day and get yourself kitted out!